Product Range Rebrand
Fosters-Foods – Confectionery
Packaging Card Design
Confectionery Bags
LabeL DESIGN
Confectionery Cans
Lifestyle photography
Confectionery
More About the Project
Challenge
Develop a captivating blend of rustic charm with contemporary flair. This transformation breathed new life into the dated brand, refreshing its image while preserving its time-honored essence.
Solution
The updated aesthetics and branding reflect a keen awareness of modern consumer tastes, yet they also embrace a timeless rustic quality that evokes a sense of authenticity and tradition.
Creative Process
We embraced a rustic aesthetic with a textured printing format for the confectionery range, adding a modern twist to the design. In phase two, bold, bright colors further enhanced the nostalgic elements of the retro confectionery range.
Results
By harnessing design and concept, we created a visual identity that is both approachable and nostalgic, ensuring their products remain a beloved staple while appealing to new generations.
Tools
Lightroom | Photoshop | Illustrator | InDesign | Acrobat
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Portfolio of work
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Thank YOU!